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Is adMooH available in other languages?
At first, adMooH is only available in english. But our cow development team worked in the corral :) to create a software easily translated to other languages. If you are someone interested on translating adMooH to your native language, don't hesitate in contacting us. We will give you credits for becoming our translator. We need at least 3 people from the same language to translate, so the work can be checked and assure the best quality.
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Do I have to Install any software in my Set Top Box to run adMooH?
As a publisher, you have a choice of work with adMooH® installing or not the adMooH client in each of your media players. Although you can start working with us without it, for a faster time-to-market, we strongly recommend you to have it installed at some time, for the following reasons: 1) Caching: adMooH client will download all the advertisings (media files) prior to their starting date. This means your media will run locally, instead of being downloaded and played simultaneously. If your internet connection was interrupted or slow, you might have a gap , specially for 15 or 30s
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Can I delete my adMooH account?
Yes. You can go to your Account, and click on DELETE ACCOUNT. But there are some steps before deleting an account. You can't delete an account before doing these steps: 1) If you are a Publisher (Digital Signage Network Owners) - disable or delete all of your displays - request to withdrawal all of your money - wait for the withdrawal to be completed - may take from 3 to 5 business days - delete your account If you have money to receive and delete your account, you will lose all of your money. 2) If you are an advertiser -
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Getting Started with adMooH®
adMooH® is a Global Digital Signage Marketplace and allows Digital SIgnage Owners (publishers) to monetize their displays by finding advertisers (sponsors) to them worldwide. In this article, you'll learn some basics about how to use adMooH and find resources that can help you as you work.
Before You Start
adMooH® is a web-based application that works in most web browsers, which means you don't need to download or install any software on your computer to handle the web based part of the application. But, as a publisher, YES, you will need to install 2 other softwares:
1st) The adMooH® client -
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Glossary of Terms
Within adMooH's website, you will come across certain terms, which are specific to adMooH or to the Digital Signage Industry. Take a look at the list below to see the common terminology used on the site and their respective definitions
- Advertiser: A registered user who is able to place ad Campaigns on adMooH
- DSNO or Publisher: A registered user who is able to add displays to adMooH to monetize them, by receiving ads from Advertisers.
- ad: the file to be shown in a campaign.
- ad-view: every person who see an ad is an ad-view. To count ad-views, Digital Signage Softwares must have a
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Is adMooH a Digital Signage software?
No. adMooH® is a Marketplace that connects displays to advertisers, monetizing display networks and helping advertisers to place their ad campaigns worldwide, in a simple and secure way. adMooH® is prepared to run with the most famous Digital Signage softwares, since it has a standard SWF template, what most of softwares accept. Please refers to this article to see the list of adMooH's known compliant Digital Signage Softwares
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Do I receive money for "your ad here" ads?
No. This is not exactly an ad. adMooH uses this to fill in the template with some content when your display is not full of real ads yet. From time to time, this "your ad here" ad will be shown on the screen and bring potential new advertisers to your home page in adMooH website to advertise in some or all of your displays.
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Why there is a template running in my Playlist with a QR Code?
adMooH needs a template to show ads. When no ads are assigned to a specific display, the template will show an "ad here" message with a QR Code to bring more advertisers. Although adMooH has a sales team to bring advertisers, some advertisers might be interested in advertising in a particular display when they see this display. This template and QR Code brings in this advertisers instantly to your adMooH site, where he can see all of your displays and advertise in any display you posted. While the publisher can keep selling ads, adMooH is another way to help publishers
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Can I disable "ad here" message from adMooH from my displays?
Yes, you can. You simply disable the template on your Digital Signage Management Software (CMS). But remember 2 things: 1) adMooH "ad here" template increases your sales, and by using this template, the advertiser comes directly to your personal page in your website, and will see not only that particular display, but all of your displays. Disabling our "ad here" template is not a smart decision. 2) if you disable the template and adMooH brings you any advertiser, DON'T FORGET to reenable it, otherwise even approving the ad campaign, the ads won't play and this campaign won't bring you any
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Why should I fill up all display information?
adMooH is a powerful tool for those who want to monetize their display network. However, to achieve better results, it's extremely important to fill up all the display form. So, adMooH requires users to fill in some mandatory fields, such as Name, Address, Category. Some other information such as Display Pictures are important, but not mandatory, but have in mind some advertisers might not trust on your display if you don't add it's external pictures.
Remember: advertisers can use a search engine to filter displays by category, by address, by country or only displays with pictures.
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I have a player connected to multiple displays. How can I set up the price for it?
Firstly, let's understand some terms:
- ad-play - each time an ad plays in your media player, you have one ad-play
- ad-print - each time one ad is shown on your display you have one ad-print.
- ad-view - each person who see your ad is an ad-view. Without a camera and a software to recognize ad-views, you can just estimate ad-views. This is not our focus now.
So, if you have one player connected to 10 displays, each ad-play will result in 10 ad-prints. If your player is connected to just one display, 1 ad-play will be 1 ad-print, so ad-play and ad-print in
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WIll adMooH promote the service to bring advertisers?
Sure. adMooH strategy is to convert 100% of the revenue back to the service, at least for the first 5 years. Tis money is used to pay infrastructure, people, to develop new and interesting fatures, and to promote the service worldwide. The more we promote, more displays we will have, more advertisers we will bring, and more revenue.
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What is this adMooH commission in my statement?
adMooH® is a free application to help Digital Signage Network Owners (Publishers) and Advertisers to connect and make business. It's free, but "there's no free lunch", right? The adMooH® commission is a small fee adMooH retains, as describe in our Terms of Use, to pay our services. For the Advertiser, it makes no difference. We don't take the money from him. Hi smoney is first converted into ads played on displays. They receive 100% ads they bought. For the Publisher (screen owner), it makes almost no difference, since it's saving money since it needs no sales team anymore, we are
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What is CPM ?
CPM , or Cost Per Thousand (or Mille, or M from Roman for one thousand) is the cost payed for every one thousand ad insertions
The CPM model refers to advertising bought on the basis of impression. This is in contrast to the various types of pay-for-performance advertising, whereby payment is only triggered by a mutually agreed upon activity (i.e. click-through, registration, sale).
The total price paid in a CPM deal is calculated by multiplying the CPM rate by the number of CPM units. For example, one million impressions at $10 CPM equals a $10,000 total price.
1,000,000 / 1,000
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What are 15s and 30s templates?
Template is the file you have to insert on your Digital Signage Software playlist to mark the position you want to receive ads. You can put the same template more than once on your playlist. It depends on how many times you want adMooH to act over your playlist. adMooH uses the industry standards 15 and 30 seconds for advertising. IN our first version, we started using SWF as a template, since most of Digital SIgnage SOftwares are SWF compliant. adMooH has 2 different templates, one for 15 and one for 30 seconds. You can add only 15s, only 30s or both
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How can I withdraw my money earned on adMooH?
You are a DSNO and has monetized your displays with adMooH. Now you want to withdraw this money to your bank account. To do this, go to Menu -> Transactions and click on the "Request Withdrawal" button. After requesting, the money will be transferred from adMooH directly to your Paypal® account. From your Paypal® account, you can choose the bank account you want the wire transfer. Notes:
- You must have a minimum of 15 dollars to request withdrawal.
- Your transactions on Paypal® are subject to Paypal® fees and/or taxes.
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Can I change the price per ad-view at any time in my screen?
Yes. But when you change you screen ad-view price, the existing campaigns runing on this screen won't be changed, but since you changed the price, the advertiser will receive an alert with your new price to approve. For example, if an ad is playing on your display for 2 cents per ad-print, and you change your mind and turn it to 5 cents, this ad will stop playing on this particular display, and the advertisers will have to approve this change. Refer to this article to understand what we say to the advertiser for the same question.
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How should I request for my account to be verifies by adMooh?
The account verification process is very simple: the stamp to “verified account” is given to accounts compliant to adMooH guideline, in special for display rules and integrity.
Send us a request:
To have your account verified, please open a ticket in our Help Central with the subject: “Account Verification”. Please don’t forget to inform us:
- Your account (e-mail used in adMooH)
- Name and Surname
- Your company’s name and TAX ID
- Your company’s complete address
- Your company’s fixed phone and your mobile phone (including country code)
- Optionally, please inform us your Skype account.
After you open
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What is a “Verified account” ?
The stamp “verified Account” tell advertisers that account (and Network) is authentic. In other words, the user is real, and the displays are real, were checked by adMooH team and can be trusted by advertisers. It also tells adveritisers this user is compliant to our display rules. This stamp is shown beside the displays pictures in a verified account. If some account shows this stamp in other place, it’s a fake account and it’s not trust by adMooH neither should be by advertisers.
adMooH will turn the user and displays verified after the whole process of verification. This FAQ shows
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What are these different types of displays listed?
The field display type has been created to improve the advertising segmentation among the displays in the platform. Advertisers demanded to adMooH to be aware of what were the displays they were adding their campaign”. So, we decided to create 05 categories to help you advertiser to find exactly the types of displays you are searching to your campaign.
Billboards
Billboards are the big digital outdoors, normally exposed on the streets, in public areas, in places crowded of cars and people passing by
Menu Boards
Set of 2 or more displays connected creating a big one. Normally a menu board